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The Visibility Map

Your path to a magnetic brand with expert WEB DESIGN and STRATEGY to scale your experience-driven business online.

Surfing
Most experience driven brands are great with the outcome. But Don't KNOW HOW To map out their success online.

Promote it, or...

Stay Hidden

Even when you’re great!
You’ve built something meaningful, but your brand looks DIY, inconsistent, or forgettable online. People don't see your value.

Waste Time

You’ve tried click-and-hope marketing, but none of it feels strategic. Without a clear brand and digital foundation, you keep spinning your wheels instead of growing.

Undersell

When you should be booked out! Your offer is powerful, but your digital presence doesn’t reflect it. This makes your dream clients scroll past instead of signing up. 

Does Your Brand Feel Magnetic?

It is so frustrating, when you have build something meaningful, but your brand (they way people can recognise you) doesn't capture the essence of the magic!

 

After over a decade in marketing and event management, I’ve seen how emotional connection turns a brand into a success story. I know how often businesses stay stuck behind outdated websites, scattered messaging, and a DIY digital presence that doesn’t reflect their value. It leaves them feeling invisible and fall behind in a fast pace era.

Since starting TidesCalling, we’ve helped 20+ brands elevate their presence, double their income, or finally attract the clients they’ve always wanted.

The Visibility Map brings CLARITY, CONFIDENCE, and CONSISTENCY to brands that deserve to stand out.
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Brand Clarity Call

Your first step to turning your brand into a magnet.

Before you invest in anything, let’s take a moment to understand what’s really holding your business back from being seen.

 

Our Brand Clarity Call gives you a taste of our expertise plus a roadmap to help you move forward with purpose and confidence (valued at $250) FOR FREE!

SPOTS ARE LIMITED! HERE's what's included:
Select Time

Select a time that works for your team in our calendar. Fill out our form (only takes 1 min) & we will get to work.

Brand Review

We dive deep into your online presence (website, google, socials) & pinpoint the areas that aren’t clear

Visibility Report

Receive a 1-page tailored report mapping out the top 3 missed opportunities for your business.

15-Min Chat

We’ll walk you through your report, explain what’s not working (and why), & offer clear recommendations.

Outdoor spa massage session
the search is over

Meet The
Visibility Map

You’ve already created an experience your clients love but online, that magic often gets lost.

The Visibility Map is our signature brand and web design package that guides experience-driven businesses from an unclear digital presence to a magnetic brand that draws dream clients in and keeps them coming back.

Think of it as your path from where you are now to where you want to be: a brand people recognise, trust, and choose, again and again.

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Before...

༄ overwhelming to read
༄ lacks brand recognition
༄ Generic & forgettable
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After...

༄ magnetic, clear messaging
༄ beautiful, timeless design
༄ attracting ideal clientele
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Choose from 3 levels, each crafted with strategy, storytelling, and design that flows.
starting from A$3,200
Essence

A brand identity starter kit for businesses ready to clarify their look, voice, and message with intention and flow across platforms.

Presence

Elevate your business with a custom brand and website that reflect your value, build trust, and convert clients online.

Growth

Scale your brand with strategy, design, content, and support. Your all-in solution to grow with clarity, confidence, and ease.

Websites That Move You

"I’m obsessed with my new website"

our goal every time

If You Are Ready To...

1

BECOME KNOWN

with a brand that your community and beyond instantly recognises and remembers.

2

feel proud

every time you share your website because it finally reflects the quality of what you offer.

3

boost visibility

with a 70%+ increase in website traffic through strategic design and optimization.

4

double your revenue

with a website that not only looks good but actually guides people to book or buy.

5

stand out online

with a cohesive digital presence that sets you apart in your industry and builds trust fast.

this is for you!

Whats included?

once you sign up to our treasure visibility map, you will...

Get a 1:1 Strategy Session to Uncover Your Brand’s True Potential

We kick things off with a tailored deep-dive session to help you cut through the confusion and finally understand how to position your business online. If you’ve felt stuck, unsure where to start, or wasted time on marketing that didn’t convert, this is your reset.

Receive a Visual Identity that your Dream Clients Pay Attention to

Forget DIY logos or paying for a designer who never asked about your business goals. We’ll create a brand design that reflects your story, connects with your audience, and finally gives you visuals you’re excited to show off across your website, socials, and beyond.

Feel the Lightweight of Done-for-You Systems that Lighten the Load

We’ll build your mobile-optimised website, streamline your backend, and set up your Google Business profile so you’re not just online, you’re ready to grow. You’ll also receive a branded set of social media templates and a sleek business card design to help you show up with confidence. No more overwhelm or outdated links, just a professional, revenue-ready presence designed to attract clients and increase sales.

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I'm Jolie

your new secret weapon

Your marketing strategist & designer, here to get your team as excited about your brand as I am about donuts!

Two years ago, my partner and I quit our corporate jobs in Germany and hit the road in Australia. As we travelled, I kept seeing the same problem: passionate businesses delivering incredible experiences, but completely lost online. One day, lying on a beauty salon bed (classic), I couldn't ignore it anymore. I offered to help. That turned into a full-time business and I’ve never looked back.

 

Fast forward and I have helped businesses launch successful new brands, double their income through a performing online store and recently increased a festival's website visibility by over 70%!

How? Through a clear brand strategy and thoughtful design that aligns every touchpoint with the experience your clients already love.

Inside THE VISIBILITY MAP package, I guide YOU through my proven steps to create a brand that reflects your magic, attracts your dream clients, and makes you proud to show up online.

No more imposter syndrome. No more duct-taped DIY designs.

Let's give your business the visibitiy it deserves and put it on the map! 

Experiences Create Memories

We know how to make your businesses Visible

IF you run an experience-driven business, the visibility map is for you
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JOIN US on this journey

Ready to go from Stuck to Standout?

Book Your FREE Brand Clarity Call

Choose a time that suits you in our calendar and we’ll dive into your business, your goals, and what’s been holding you back. No pressure, just clarity.

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I know the internet is Overwhelming!
Let’s Make it Simple.

ONCE YOU EMBARK YOUR JOURNEY WITH US YOU WILL...

 Finally feel confident sending people to your website (no more imposter syndrome comparing your brand on social media).

 Have a brand that reflects your values, energy, and expertise.

 Ditch DIY overwhelm and gain a design partner who gets your vision.

 Own a website that feels like an extension of your client experience.

 See your services clearly positioned and easy to book.

 Stop second-guessing your offers and visuals.

 Gain a toolkit of strategic brand assets you can use everywhere.

 Save hours each week, not having to explain what you do over and over again.

 Feel supported with expert guidance and a proven roadmap.

LET's Be honest

This Experience Is NOT For Everyone!

Secure one of our monthly client spots and work directly with me to craft a brand that turns heads. Show up to calls, share your input, and we’ll bring your business to life online in 4 weeks.

You're the right fit if you...

✔ Run a wellness business, boutique destination, or experience-driven event with a story to tell.

 

​✔ Are ready to invest in a recognisable brand and digital presence that draws people in.

​✔ Want your event or experience to look as good online as it feels in person.

 

​✔ Need a strategic and aesthetic website to drive bookings, ticket sales, or foot traffic.

 

​✔ Have struggled with DIY branding or disjointed messaging, and are ready to level up.

 

​✔ Are excited to collaborate, provide input, and show up for a creative transformation.

 

​✔ Value strategy as much as aesthetics and want to grow with intention.

 

​✔ Are building a brand meant to inspire, connect, and make a lasting impact.

THIS experience is not a good fit if... 

✘ ​Only want a logo or website without considering your brand’s strategy or story.

 

✘ ​Aren’t clear on your offer, values, or audience, and aren’t ready to explore them.

 

✘ ​Don’t have the time or capacity to be part of the collaborative process.

 

✘ ​Are looking for a cheap, quick turnaround rather than a meaningful transformation.

 

✘ ​Don’t see value in visual storytelling, UX, or content strategy.

 

✘ ​Expect to hand everything off without providing feedback or content.

 

✘ ​Prefer generic templates over a custom brand presence that will stand out.

 

✘ ​Want to launch an event or business without planning for online promotion.

A brand your clients will feel

FAQ's

Do you have questions? There is a good chance someone else did too. We took some time to summarise the most asked ones for you.

  • Our process is designed to be both comprehensive and efficient. Most projects are completed within 3–5 weeks, depending on your response time and scope. We’ll walk you through every step, and make it as smooth as possible.

  • That’s exactly what we’re here for. The Visibility Map includes a guided strategy session and brand discovery process to help you get clear on your vision, voice, and visuals, even if you’re starting from scratch.

  • Absolutely. Whether we’re refining what you’ve got or starting fresh, we’ll assess your current brand assets and recommend what needs to stay, evolve, or be redesigned to truly elevate your brand and attract your dream clients.

  • Yes! We’ll build your site on a user-friendly platform and provide a walkthrough video or session so you feel confident making updates. No coding skills needed, just the freedom to stay in control. And if you'd prefer not to worry about it at all, we also offer optional maintenance packages so you can stay hands-off and stress-free.

  • Perfect. We specialize in experience-first branding, whether you’re launching a wellness retreat, boutique stay, or vibrant festival. We know how to capture the energy and essence of your event online, and get people excited to attend. Our services can also include social media content production, branded graphic design (posters, flyers, etc.) and ads creation as well as management. Book your Brand Clarity Call to discuss the details personally.

  • Yes! We offer two options:
    – Pay upfront to save 20% and secure your spot instantly.
    – Flexible payment plan: Spread the cost across 4 monthly payments. This option is perfect for clients who prefer smaller, manageable payments.

    No matter which option you choose, you'll receive the same high-touch support and transformation.

  • We totally understand that timing and budgeting need to align. We only take on 2 clients per month to ensure each project gets our full attention, which means spots can fill quickly. If now’s not the right time, you can join our waitlist and be the first to hear about our next intake. But if you’re serious about growing your brand, we recommend securing your spot early -> it’s first in, best dressed.

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